Pallas Karting

This corporate identity is for a karting company. The logo is in a dynamic red & black, with the black chequered flag behind the PK almost disintegrating to suggest movement & speed. The logo is a circular shape to give it an emblem, badge type feel, & the little go kart with driver leads nicely into the main company name text.

The logo was carried through onto posters, banners & other advertising print.